Taxi TV l Amazon
Retailing powerhouse Amazon recently made a move into the world of fashion with their own online emporium, stocked with the freshest, trendiest looks. Photographer Matthew Rolston was commissioned to shoot its marketing materials and Rolston’s R-ROLL was there to film all the energy and excitement backstage, as Elizabeth Stewart, long-time New York Times fashion editor, styled the shoot. The film and the fashion were featured on amazon.com and beamed across New York on the city's most mobile network, Taxi TV.